For owners & operators

Your team. Less chasing.

Rown is building a prescreen that sends you renters who already meet your criteria, and a concierge that finishes the file. You keep your application, your checks, your fees and your decision.

  • No upfront fees
  • Pay only when we match
  • Your criteria, your decision
A modern apartment community at dusk with warm lights in the windows

Photo: Unsplash, illustrative

Applications

Renters who already fit, in one table.

Renters who started from your link and renters who shared their Rown application with you, side by side. Filter by new, more info requested, approved or declined, and by the campaign that brought them in.

  • A renter gets prequalified once

    Identity, income, credit and background, verified a single time by established providers.

  • Matched to your criteria

    Rown compares each profile against the screening criteria your community already publishes.

  • Sent to your team

    Each one shows what they’re looking for, their move-in date and where they came from.

  • Your processing fees stay intact

    Once a renter accepts your offer, you can still charge your fees for the finished application, where permitted.

Planned. Lead volume isn’t guaranteed, and a shared profile isn’t an approval. Fee rules vary by jurisdiction.

Tap a step, or the screen

How it works

Four steps to a fuller pipeline.

  1. Add the property, units and rent, and your requirements. You get your own application link.

    Designed
  2. Renters who started from your link or shared with you, filtered by status and by campaign.

    Designed
  3. Verified identity, income and credit on one file. Approve, request more info or decline. The decision stays yours.

    Designed
  4. Put an offer on specific units in front of matched renters, anonymously, until a date you set.

    Designed

Campaigns

Fill units with a targeted offer.

Pick the units, define an anonymous audience of renters already in market, set the offer and an end date, then review and publish. Renters who match see it in their Offers. Two weeks or thirty days, not a year-long listing commitment.

  • An audience you can size

    Geography, budget, bedrooms, move-in window and criteria. Rown counts matching renters before you publish.

    Designed
  • Anonymous until they engage

    You never see matched renters’ names or reports until they share their application with you.

    Designed
  • Urgency built in

    Set an end date and a maximum number of leases. The offer comes down when either is reached.

    Designed

Tap a step, or the screen

Review and decide

Verified files. Your decision.

Open any application to see identity, income and credit verified by the providers who checked them, plus rental history and references. Approve, request more info or decline. The renter sees the result.

  • Verified, not typed

    Identity, income and credit come straight from Snappt, Plaid and RentSpree.

    Designed
  • Request more info

    Ask for pay stubs, another landlord reference or pet records. The renter gets a text.

    Designed
  • Your whole team, every property

    Invite teammates and switch between properties in one app.

    Designed

Tap a step, or the screen

Default application

Make Rown your application.

Some communities only want leads. Others want Rown for every applicant. Start with either and add the other any time.

  • Your own application link

    Put rown.com/your-property on your site, in emails, on social and at the leasing office.

  • One supported path

    Every applicant, from walk-ins to Rown renters, comes in the same way.

Why owners and operators choose Rown

The benefits. One application.

  1. 01

    No upfront fees

    You pay only when we match you with a renter.

  2. 02

    Application concierge

    We chase the missing documents, not your team.

  3. 03

    More completed applications

    Clear steps renters actually finish.

  4. 04

    More productive leasing teams

    Less paperwork. More tours and closes.

  5. 05

    A renter-friendly marketing advantage

    An easier application is a story worth telling.

  6. 06

    Education and renter support

    Renters arrive prepared and confident.

  7. 07

    Trusted third-party verification

    Established providers run the checks.

  8. 08

    Provider choice and process continuity

    Keep your providers, criteria and workflow.

  9. 09

    Screening costs covered by Rown

    Agreed verification costs, covered by Rown.

    Planned

Built for every kind of community

From garden communities to downtown high-rises.

  • Garden-style apartment buildings around a pool with lounge chairs
    Garden communities
  • A modern mid-rise apartment building with glass balconies
    Mid-rise and urban
  • A warm, wood-panelled apartment lobby with elevators
    Lease-up and stabilized
  • Terraced apartment buildings above a landscaped pool
    Amenity-rich

Photography is illustrative and does not show Rown-listed properties.

  • Your application
  • Your checks
  • Your fees
  • Your decision
  • No upfront fees
  • Pay only when we match
  • Re-run credit any time
  • A concierge that finishes the file

Property questions

Does Rown charge the landlord?

Only when we deliver. There are no upfront or application fees to join. When Rown matches a renter to your community, a success fee applies. Terms are agreed during setup.

Do we lose application-fee revenue?

No. Rown enters as a prescreen, not a replacement. Your property keeps its own application pricing and, where permitted, its administrative fees, subject to applicable law and your policies.

Can we still run our own screening?

Yes. You keep your process and can re-run credit or background whenever you want that comfort. Rown just tells everyone earlier who meets your criteria.

What does the leasing concierge do?

The concierge helps renters gather documents and complete missing details, so your team receives a complete file and spends less time chasing paperwork.

What changes for our leasing team?

Your criteria, screening choices and final decision stay with you. The team reviews more complete files and spends more time on tours and closes.